They say you never get a second chance to make a first impression. When it comes to biscuits, cookies and crackers, looks are just as important as what's on the inside.
They say you never get a second chance to make a first impression. When it comes to biscuits, cookies and crackers, looks are just as important as what's on the inside. When the pack is opened, every cookie has to look its best. Crumbled products or scratched chocolate coatings lead to disappointed consumers. A drop in sales or complaints are possible consequences of packaging defects that brands cannot afford in today's competitive environment.
Manufacturers face the challenge of ensuring that every product reaches the consumer in perfect condition. Biscuits, cookies and crackers have to be fresh and crispy, not crumbly and the chocolate coating needs to be flawless and shiny to satisfy and delight consumers.
Why Syntegon? Our systems – your benefits
- Gentle handling: Our machines are designed to handle products gently to avoid breakage and crumbling. Syntegon’s advanced handling technologies guarantee low mechanical stress on the product and push-button changeovers for maximum flexibility.
- Perfectly sealed: High-precision, innovative sealing technologies keep your cookies and crackers – even in new, sustainable packaging material – as fresh and crispy as straight from the oven. For the right choice in terms of packaging material and sealing technology we support you in our test labs.
- Consistent quality: With Syntegon as your partner, you can rely on consistently high quality and ensure that your products look their best every time.
In a world where every cookie counts, it is decisive to rely on technologies that guarantee high efficiency and product quality to ensure a positive consumer experience. From sensitive cookies that need to be handled with gloves to robust crackers that are packaged in large quantities, each product is handled with care and in line with its specific characteristics during the entire packaging process. With our solutions, you can rely on consistently high quality so that your products always look their best.
Watch the video to learn how our customer Nairn’s Oatcakes gently packs delicate, gluten-free biscuits.
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Every cookie and cracker counts
Trends and challenges in packaging technologies for fragile products.
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Gluten-free packaging excellence: Nairn’s oatcakes success story
Learn how Syntegon’s flexible, hygienic packaging system helped Nairn’s deliver fragile gluten-free oatcakes with minimal waste.